hard sell

noun

: aggressive high-pressure salesmanship compare soft sell

Examples of hard sell in a Sentence

Such an expensive project will be a hard sell during these slow economic times.
Recent Examples on the Web Watch on Netflix Modest Heroes Anthology films are often a hard sell, but this trio of tales centered on small forms of heroism from Japanese animation house Studio Ponoc—founded by Studio Ghibli vet Yoshiaki Nishimura—is an easy exception to the rule. Matt Kamen, WIRED, 6 July 2024 Putin has insisted that Russia has no interest in taking sides in a sectarian dispute and is merely fighting extremism, but this may be a hard sell domestically, as some Russian Muslims question Russia’s support of a regime that bombs its Sunni population. Angela Stent, Foreign Affairs, 14 Dec. 2015 The midwestern city is also seeking to plug into the ethos of Redford’s festival – something that many prove a hard sell for other contenders. Dominic Patten, Deadline, 7 July 2024 Although most profiling is just irritating – a hard sell of souvenirs or tip-baiting, for example – some of it can be hazardous. Christopher Elliott, USA TODAY, 28 June 2024 See all Example Sentences for hard sell 

These examples are programmatically compiled from various online sources to illustrate current usage of the word 'hard sell.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.

Word History

First Known Use

1945, in the meaning defined above

Time Traveler
The first known use of hard sell was in 1945

Dictionary Entries Near hard sell

Cite this Entry

“Hard sell.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/hard%20sell. Accessed 27 Jul. 2024.

Last Updated: - Updated example sentences
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