greenwashing

noun
green·​wash·​ing | \ ˈgrēn-ˌwȯ-shiŋ How to pronounce greenwashing (audio) , -ˌwä- \

Definition of greenwashing

: expressions of environmentalist concerns especially as a cover for products, policies, or activities

Examples of greenwashing in a Sentence

Recent Examples on the Web The issue is that these efforts are currently largely unregulated, which could summon the specter of greenwashing. Henning Ohlsson, Forbes, 3 May 2022 Emma has written multiple features on sustainability issues, including stories about sustainable denim and greenwashing. Emma Seymour, Good Housekeeping, 21 Apr. 2022 Earth Day is also when the greenwashing of my email inbox is the worst. Joan Meiners, The Arizona Republic, 20 Apr. 2022 That’s why the final frontier of corporate greenwashing is lobbying. Tim Mcdonnell, Quartz, 5 Apr. 2022 Corporate greenwashing is an increasingly contentious topic around the globe. Marianna Cerini, Fortune, 21 Mar. 2022 Don’t rely on glitzy town hall announcements about new, cool initiatives—and definitely no greenwashing, rainbow-washing or race-washing. Liz Kislik, Forbes, 28 Jan. 2022 If left unchecked, the authenticity gap can become a fertile breeding ground for negative brand exposure to greenwashing or purpose washing. Forbes, 10 Dec. 2021 The goal is to funnel more capital into projects and activities that have been vetted for their sustainability and avoid greenwashing, where companies exaggerate their sustainability credentials. Daniel Michaels, WSJ, 2 Feb. 2022 See More

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'greenwashing.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

First Known Use of greenwashing

1989, in the meaning defined above

History and Etymology for greenwashing

green entry 1 (environmentalist) + brainwashing

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Time Traveler for greenwashing

Time Traveler

The first known use of greenwashing was in 1989

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Dictionary Entries Near greenwashing

greenware

greenwashing

green water

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Statistics for greenwashing

Last Updated

17 May 2022

Cite this Entry

“Greenwashing.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/greenwashing. Accessed 20 May. 2022.

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