digital footprint

noun

plural digital footprints

1

: the unique digital record of a person's online activities, accounts, pictures, etc.

Based on your digital footprint, algorithms are used to optimize user time spent on a platform by carefully selecting what to show you next to keep their audience hooked.

—Abbie Ford

2

: the extent of one's online presence : the effect, impression, impact, or influence that someone or something has online

He plans to elevate the organization's national presence by amplifying its digital footprint, prioritizing inclusion and access, and strengthening community engagement efforts.

—Florida Today (Brevard County, Florida)

On TikTok … dance music's ever-expanding digital footprint includes influencers explaining the differences between genres, recommending where to hear them or explaining the history of dance music one record at a time.

—Foster Kamer

Word History

First Known Use

1995, in the meaning defined at sense 1