cult of personality

noun phrase

: a situation in which a public figure (such as a political leader) is deliberately presented to the people of a country as a great person who should be admired and loved

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Louis Vuitton’s recruitment of Pharrell Williams as its men’s creative director in 2023 also exemplified the cult of personality that has become part and parcel of fashion’s marketing mechanisms. Footwear News, 5 May 2025 Instead, Tesla's market value has become a cult of personality, with investors irrationally valuing Musk's presence over actual business performance. Nicholas Creel, MSNBC Newsweek, 1 May 2025 This irrational market behavior stems partly from the cult of personality surrounding Musk and partly from speculators betting on his promises of revolutionary artificial intelligence and robotics breakthroughs. Nicholas Creel, MSNBC Newsweek, 1 May 2025 The party’s strength has less to do with a cult of personality around its leader than the mainstream appeal of its platform. Cole Stangler, Time, 1 Apr. 2025 See All Example Sentences for cult of personality

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“Cult of personality.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/cult%20of%20personality. Accessed 18 May. 2025.

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