cross-sell
verb
cross-sold
ˈkrȯs-ˈsōld 
; cross-selling; cross-sells
; cross-selling; cross-sells
: to sell or promote (a different or related product or service) to an existing customer
In addition, banks, brokers, and insurance companies now cross-sell each other's traditional products.—
Bill Stoneman
Bill Stoneman… increasing its revenue from high-margin services by cross-selling financing and fleet management and equipment.—Claudia H. Deutsch
Claudia H. Deutsch
cross-selling
noun
A big no-no is cross-selling, e.g., trying to persuade a senior to get a reverse mortgage and use the funds to buy an annuity or other financial product.
—Cybele Weisser
Cybele Weisser
Examples of cross-sell in a Sentence
Recent Examples on the Web
This is mainly due to SoFi’s strong revenue growth, rising profitability, and similar financial risk profile, supported by its well-rounded and effectively cross-selling financial services platform across lending, financial services, and technology segments.
—Trefis Team, Forbes.com, 9 May 2025
Cut Down On Time Spent Managing Your CRM In one solution, AI has fundamentally changed selling by leveraging past transaction data to understand risks of churn and opportunities to upsell and cross-sell products to customers.
—Expert Panel®, Forbes.com, 29 Apr. 2025
As the world’s second-largest company by revenue, Amazon has unparalleled financial firepower to devote to the project, as well as the ability to leverage its AWS data storage business for ground infrastructure and to cross-sell to government and commercial customers.
—Jeremy Bogaisky, Forbes.com, 9 Apr. 2025
With a tailored generative AI tool, these companies will use sales, pricing, and customer relationship management data, as well as catalog information, to prioritize specific cross-selling targets and quickly capture more value post-close.
—Sarah Elk, Forbes.com, 26 Mar. 2025
The suggestions generated by AI insight engines use user behavior patterns to create recommendations that drive email interaction enhancement and enable cross-selling and add more product features to customers.
—Chris Gallagher, USA TODAY, 18 Mar. 2025
The retailer is integrating travel retail and food and beverage (F&B) into hybrid concepts—more than 20 were opened in 2024; enhancing cross-selling across categories; and taking membership services to a new level.
—Kevin Rozario, Forbes, 13 Mar. 2025
Chime’s continued growth has been driven by heavy spending on advertising and cross-selling its customers on additional products, such as its credit builder card.
—Jeff Kauflin, Forbes, 28 Feb. 2025
This is how Cloudflare sells, upsells, and cross-sells its numerous software and tech products–is the second aspect of its secret sauce.
—Stockstory Team, CNBC, 4 Feb. 2025
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Trefis Team, Forbes.com, 9 May 2025
Cut Down On Time Spent Managing Your CRM In one solution, AI has fundamentally changed selling by leveraging past transaction data to understand risks of churn and opportunities to upsell and cross-sell products to customers.
—Expert Panel®, Forbes.com, 29 Apr. 2025
As the world’s second-largest company by revenue, Amazon has unparalleled financial firepower to devote to the project, as well as the ability to leverage its AWS data storage business for ground infrastructure and to cross-sell to government and commercial customers.
—Jeremy Bogaisky, Forbes.com, 9 Apr. 2025
With a tailored generative AI tool, these companies will use sales, pricing, and customer relationship management data, as well as catalog information, to prioritize specific cross-selling targets and quickly capture more value post-close.
—Sarah Elk, Forbes.com, 26 Mar. 2025
The suggestions generated by AI insight engines use user behavior patterns to create recommendations that drive email interaction enhancement and enable cross-selling and add more product features to customers.
—Chris Gallagher, USA TODAY, 18 Mar. 2025
The retailer is integrating travel retail and food and beverage (F&B) into hybrid concepts—more than 20 were opened in 2024; enhancing cross-selling across categories; and taking membership services to a new level.
—Kevin Rozario, Forbes, 13 Mar. 2025
Chime’s continued growth has been driven by heavy spending on advertising and cross-selling its customers on additional products, such as its credit builder card.
—Jeff Kauflin, Forbes, 28 Feb. 2025
This is how Cloudflare sells, upsells, and cross-sells its numerous software and tech products–is the second aspect of its secret sauce.
—Stockstory Team, CNBC, 4 Feb. 2025
Cite this Entry
“Cross-sell.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/cross-sell. Accessed 22 May. 2025.
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