content analysis


Definition of content analysis

: analysis of the manifest and latent content of a body of communicated material (such as a book or film) through a classification, tabulation, and evaluation of its key symbols and themes in order to ascertain its meaning and probable effect

Examples of content analysis in a Sentence

Recent Examples on the Web In the future, such tools will perform content analysis and show which clauses are absent depending on the type of the contract — and much more. Yehor Melnykov, Forbes, 10 Mar. 2021 Monahan and Maratea used a method called ethnographic content analysis to look for patterns and meanings not only in the text of the tweets, but in how the audience might interpret them. cleveland, 17 Jan. 2021 Companies offering online polling, social-media content analysis and surveys of mobile application users are pitching themselves as cheaper, faster and more detailed alternatives to telephone polls and focus groups. Emily Glazer, WSJ, 10 Sep. 2020 The wealth gap between America’s richest and poorest families more than doubled from 1989 to 2016, according to the Pew Research Center, a nonpartisan think tank that conducts public opinion polling, demographic research and content analysis. Otis R. Taylor Jr.,, 7 Sep. 2020 This description is part of an explanation of the theory behind the content analysis software Diction. Julia Azari, Vox, 7 Sep. 2018 Denver District Attorney Beth McCann said Bishop may face additional charges depending on the results of a blood-alcohol content analysis, which could take another week. Eric Levenson, CNN, 13 June 2018 The report, issued every year before the Academy Awards, is based on content analysis of 2,361 characters appearing in the 100 top films of 2017. Maria Puente, USA TODAY, 22 Feb. 2018 The book includes history, content analysis, artist interviews, amusing asides and more than 100 pages of illustrations. New York Times, 21 Dec. 2017

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'content analysis.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of content analysis

1940, in the meaning defined above

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The first known use of content analysis was in 1940

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Last Updated

20 May 2021

Cite this Entry

“Content analysis.” Dictionary, Merriam-Webster, Accessed 23 Jun. 2021.

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