brainstorming

noun

brain·​storm·​ing ˈbrān-ˌstȯr-miŋ 

plural brainstormings

: a group problem-solving technique that involves the spontaneous contribution of ideas from all members of the group

conducted several brainstorming sessions

also : the mulling over of ideas by one or more individuals in an attempt to devise or find a solution to a problem

… he's already done some brainstorming about new marketing strategies.

—George Lazarus

Examples of brainstorming in a Sentence

Recent Examples on the Web

Create cross-functional teams that bring together diverse perspectives during the brainstorming and execution phases of campaigns. —Sean Dallaskidd, Forbes.com, 16 June 2025

And there is some brainstorming happening internally about the team leaning into its strength in the bullpen. —Kevin Acee, San Diego Union-Tribune, 15 June 2025

Forbes is protected by reCAPTCHA, and the Google Privacy Policy and Terms of Service apply. Make Video Your Default Communication Method Use video conferencing for important conversations, brainstorming and complex discussions. —Caroline Castrillon, Forbes.com, 4 June 2025

For Cole, meetings are a constant brainstorming session on how to keep fans engaged and interacting. —Anthony De Leon, Los Angeles Times, 1 June 2025

Word History

First Known Use

1907, in the meaning defined above

Rhymes for brainstorming

• conforming
• deforming
• heartwarming
• informing
• performing
• reforming
• rewarming
• transforming
• forming
• storming
• swarming
• warming

Kids Definition

brainstorming

noun

brain·​storm·​ing -stȯrm-iŋ 

: a technique used to solve problems and encourage creativity in which members of a group share their ideas about a subject

brainstorm verb