advergame

play
noun ad·ver·game \ˈad-vər-ˌgām\

Definition of advergame

plural

advergames

  1. :  a game that uses advertising techniques to promote a product or service The advertisements took the form of TV and in-theater ads, Internet advergames, specially marked packaging, prizes, premiums and in-store displays. — Bob Dart, Atlanta Journal-Constitution, 30 July 2008

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Origin and Etymology of advergame

adver- (in advertise, advertisement) + 1game


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