play video its vs its
Commonly Confused

Its vs. It's

Some practical guidance, and interesting history, about a common mistake.


Some practical guidance, and interesting history, about a common mistake.

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play video its vs its
Its vs. It's

 

Some practical guidance, and interesting history, about a common mistake.

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Some Odd Words with ISMO: "People Tipping"

 

Comedian ISMO on the complexities of the word 'tip'

play video ending a sentence with a preposition
Ending a Sentence with a Preposition

 

An old-fashioned rule we can no longer put up with.

play video cynic
The History of 'Cynic'

 

How an ancient philosophical movement devoted to the pursuit of virtue came to describe eye-rolling criticism.

play emily-brewster-with-the-words-effect-affect-on-screen
How to Remember 'Affect' and 'Effect'

 

A simple way to keep them apart. (Most of the time.)

play video literally
Literally

 

A word that (literally) drives people nuts

play video healthy vs healthful
Healthy vs. Healthful

 

Why both words are equally good for you.