1
as in brand
a device (as a word) identifying the maker of a piece of merchandise and legally reserved for the exclusive use of that person or company
"Kleenex" is a trademark for a cleansing tissue
Synonyms & Similar Words
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2
as in logo
a device, design, or figure used as an identifying mark
the golden arches are a trademark of McDonald's
Synonyms & Similar Words
Example Sentences
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Recent Examples of trademark
Trump’s attempts to rename other buildings, like the Kennedy Center, while in office haven’t used trademarks or licensing agreements.
—
Alexandra Glorioso, Miami Herald, 19 Feb. 2026
State law and case precedent, often referred to as common law, provide trademark protection for marks used in commerce.
—Michael McCann, Sportico.com, 18 Feb. 2026
The low-profile shoes were made with a black suede upper, including suede on the Puma formstrip, a trademark stripe found on the sides of Puma footwear.
—Karla Rodriguez, Footwear News, 18 Feb. 2026
On a cold February afternoon, Kornacki eschews a black car or Uber and makes the relatively short walk from 30 Rock to the USA TODAY newsroom in his trademark khakis and a pair of New Balance sneakers.
—Ralphie Aversa, USA Today, 18 Feb. 2026
See All Example Sentences for trademark
Alexandra Glorioso, Miami Herald, 19 Feb. 2026
State law and case precedent, often referred to as common law, provide trademark protection for marks used in commerce.
—Michael McCann, Sportico.com, 18 Feb. 2026
The low-profile shoes were made with a black suede upper, including suede on the Puma formstrip, a trademark stripe found on the sides of Puma footwear.
—Karla Rodriguez, Footwear News, 18 Feb. 2026
On a cold February afternoon, Kornacki eschews a black car or Uber and makes the relatively short walk from 30 Rock to the USA TODAY newsroom in his trademark khakis and a pair of New Balance sneakers.
—Ralphie Aversa, USA Today, 18 Feb. 2026
See All Example Sentences for trademark
Recent Examples of Synonyms for trademark
Noun
-
That Asian brand of service—warm, thoughtful, and generous—is alive and well here.—
Condé Nast,
Condé Nast Traveler,
22 Feb. 2026
-
Alevì Milano, founded in 2018 by Valentina Micchetti and Perla Alessandri, produces its shoes in Italy and identifies each pair with a pearl set into the sole — a signature that has helped the brand gain a celebrity following, including Meagan Good and Eva Longoria.—
Maggie Clancy,
Footwear News,
22 Feb. 2026
Noun
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Her business name is a portmanteau of her name and his, and her logo features a puzzle piece, a nod to Skyler’s autism.—
Brock Keeling,
Oc Register,
24 Feb. 2026
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There should be no leaks about players who the National Football League and its 32 teams may deem unworthy of representing their shield or logo for some gray area in their scouting report.—
Pat Leonard,
New York Daily News,
24 Feb. 2026
Noun
-
The only native land mammals are two types of bat, so New Zealand’s birds, which evolved eccentrically before human and predator arrival, have become beloved national symbols.—
Charlotte Graham-McLay,
Los Angeles Times,
24 Feb. 2026
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Interiors celebrate promiscuity, and the serpentine symbol that marks the entrance hall carpet can be spotted on the jewelry of staff uniforms.—
Condé Nast,
Condé Nast Traveler,
24 Feb. 2026
Noun
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But in all of these directors’ productions the presence of nonprofessionals is both a pursuit of progress in cinematic form and an emblem of that effort.—
Richard Brody,
New Yorker,
25 Feb. 2026
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Whereas his cousin Steffon and the main branch use a red apple as their emblem, House Fossoway of New Barrel, as the offshoot is known, has a green apple.—
James Grebey,
Vulture,
23 Feb. 2026
Noun
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Dots, a brand hallmark, are another recurring motif, both thanks to holes knit into chunky sweaters and paillettes stitched onto delicate, straight-as-an-arrow slip dresses.—
Nicole Phelps,
Vogue,
25 Feb. 2026
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Pearls, a hallmark of Jimmy Choo bridal design, are central to the collection.—
Tianwei Zhang,
Footwear News,
24 Feb. 2026
Cite this Entry
“Trademark.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/trademark. Accessed 26 Feb. 2026.
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