brand


1brand

noun \ˈbrand\

: a category of products that are all made by a particular company and all have a particular name

: a particular kind or type of something

: a mark that is burned into the skin of an animal (such as a cow) to show who owns the animal

Full Definition of BRAND

1
a :  a charred piece of wood
b :  firebrand 1
c :  something (as lightning) that resembles a firebrand
2
:  sword
3
a (1) :  a mark made by burning with a hot iron to attest manufacture or quality or to designate ownership (2) :  a printed mark made for similar purposes :  trademark
b (1) :  a mark put on criminals with a hot iron
(2) :  a mark of disgrace :  stigma <the brand of poverty>
4
a :  a class of goods identified by name as the product of a single firm or manufacturer :  make
b :  a characteristic or distinctive kind <a lively brand of theater>
c :  brand name 2
5
:  a tool used to produce a brand

Examples of BRAND

  1. What brand are those jeans you are wearing?
  2. The store sells a variety of shoe brands.
  3. I don't like his brand of humor.
  4. a lively brand of theater

Origin of BRAND

Middle English, torch, sword, from Old English; akin to Old English bærnan to burn
First Known Use: before 12th century

2brand

verb

: to put a mark on the skin of (an animal) to show who owns it

: to describe or identify (someone or something) with a word that expresses strong criticism

Full Definition of BRAND

transitive verb
1
:  to mark with a brand
2
:  to mark with disapproval :  stigmatize <he was branded a coward>
3
:  to impress indelibly <brand the lesson on his mind>
brand·er noun

Examples of BRAND

  1. They no longer brand their cattle.
  2. <the exact words my father spoke as he left us are branded in my memory>

First Known Use of BRAND

15th century

Other Business Terms

amortize, caveat emptor, clearinghouse, divest, due diligence, emolument, green-collar, marque, overhead, perquisite

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