bait and switch
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bait and switch

noun

Definition of BAIT AND SWITCH

1
: a sales tactic in which a customer is attracted by the advertisement of a low-priced item but is then encouraged to buy a higher-priced one
2
: the ploy of offering a person something desirable to gain favor (as political support) then thwarting expectations with something less desirable

First Known Use of BAIT AND SWITCH

1967

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