marketing

1 of 2

noun

mar·​ket·​ing ˈmär-kə-tiŋ 

1

a

: the act or process of selling or purchasing in a market

did most of her marketing in local stores

b

: the process or technique of promoting, selling, and distributing a product or service

New automobiles are the subject of intense marketing.

2

: an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer

The company will increase its budget for marketing.

marketing

2 of 2

present participle of market entry 2

Examples of marketing in a Sentence

Noun

The company will increase its budget for marketing.

She has a job in marketing.

She runs the company's marketing department.

Recent Examples on the Web

Noun

The creator-dynamics research explicitly models this relationship between platform exposure and follower accumulation, which gives platforms an unusual position in influencer marketing. — Sergi Cerrato, Forbes.com, 15 Sep. 2026

The rebrand and marketing campaign will attempt in part to cater to those tendencies. — Laya Neelakandan, CNBC, 15 Sep. 2026

As impressive as the world-record attempt is, launching a prototype on an 18,000-mile endurance test in plain sight is a clever marketing move, serving as a real-world proof of concept for the upcoming model. — New Atlas, 15 Sep. 2026

Susan Morrisey headed the Colorado Tobacco Education and Prevention Alliance in the late 1990s and is now a principal with SE2, a behavior-change marketing agency that has worked on tobacco prevention for three decades. — Susan Morrisey, STAT, 15 Sep. 2026

Word History

First Known Use

Noun

1561, in the meaning defined at sense 1a

Phrases Containing marketing

• affiliate marketing
• direct marketing
• marketing ploy
• marketing research
• multi-level marketing
• pre-marketing
• viral marketing

Rhymes for marketing

• telemarketing