marketing

noun

mar·​ket·​ing ˈmär-kə-tiŋ 

1

a

: the act or process of selling or purchasing in a market

did most of her marketing in local stores

b

: the process or technique of promoting, selling, and distributing a product or service

New automobiles are the subject of intense marketing.

2

: an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer

The company will increase its budget for marketing.

Examples of marketing in a Sentence

The company will increase its budget for marketing.

She has a job in marketing.

She runs the company's marketing department.

Recent Examples on the Web

Navarro will be integrated prominently in FP Movement’s marketing campaigns and social content, says Reynolds. —Jessica Schiffer, Vogue, 14 Jan. 2026

The brand will launch with its full product assortment in the region, though marketing will emphasize top-performing categories — blush, complexion, bronzer, tools and glow essentials — which align with existing regional DTC demand. —Ritu Upadhyay, Footwear News, 13 Jan. 2026

Thanks to better marketing and financing. —Andrew Nusca, Fortune, 13 Jan. 2026

The 3 Items Thrift Stores Always Welcome Alyssa Grigg, the senior director of marketing and communications at Goodwill, shares the top three categories of items that thrift stores are always happy to receive. —Maria Sabella, Better Homes & Gardens, 13 Jan. 2026

Word History

First Known Use

1561, in the meaning defined at sense 1a

Phrases Containing marketing

• direct marketing
• marketing ploy
• marketing research
• multilevel marketing
• pre-marketing
• viral marketing

Rhymes for marketing

• telemarketing