marketing

noun

mar·​ket·​ing ˈmär-kə-tiŋ 

1

a

: the act or process of selling or purchasing in a market

did most of her marketing in local stores

b

: the process or technique of promoting, selling, and distributing a product or service

New automobiles are the subject of intense marketing.

2

: an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer

The company will increase its budget for marketing.

Examples of marketing in a Sentence

The company will increase its budget for marketing.

She has a job in marketing.

She runs the company's marketing department.

Recent Examples on the Web

Khayet previously worked in marketing at tech giant Google and Frank was previously the president of PhysicianLoans, according to a news release. —Arkansas Online, 7 Jan. 2026

Two streaming titles, both in the action/fantasy genre, recently pulled back the curtain for The Envelope, detailing their sophomore marketing strategies. —Jim Halterman, Los Angeles Times, 6 Jan. 2026

Geiger also highlighted Brinker's effective marketing across channels, which has helped generate and support customer interest and traffic. —Lisa Kailai Han, CNBC, 6 Jan. 2026

For the first time, there’s a biography of the woman behind the marketing juggernaut. —Literary Hub, Literary Hub, 6 Jan. 2026

Word History

First Known Use

1561, in the meaning defined at sense 1a

Phrases Containing marketing

• direct marketing
• marketing ploy
• marketing research
• multilevel marketing
• pre-marketing
• viral marketing

Rhymes for marketing

• telemarketing