On its opening weekend, the summer movie caused this word ...
It became one of the top lookups on Merriam-Webster starting July 16, 2010.
The movie Inception opened that weekend.
Inception means "an act, process, or instance of beginning: commencement."
The word is often used in a phrase that begins with since or from as a formal way to say "from the beginning" - e.g., "We'll assist you at every stage, from inception to completion.'
Inception comes from the Latin word that means "to begin."