cross-sell

verb

cross-sold ˈkrȯs-ˈsōld How to pronounce cross-sell (audio) ; cross-selling; cross-sells

transitive verb

: to sell or promote (a different or related product or service) to an existing customer
In addition, banks, brokers, and insurance companies now cross-sell each other's traditional products.Bill Stoneman
… increasing its revenue from high-margin services by cross-selling financing and fleet management and equipment.Claudia H. Deutsch
cross-selling noun
A big no-no is cross-selling, e.g., trying to persuade a senior to get a reverse mortgage and use the funds to buy an annuity or other financial product. Cybele Weisser

Examples of cross-sell in a Sentence

Recent Examples on the Web The company has already landed 12 of the 15 cabinet-level agencies as customers and is now driving user expansion deals across these agencies and cross-selling more products. Robert Defrancesco, Forbes, 21 Feb. 2024 With loyal customers proving more receptive to upsell and cross-sell opportunities, customer loyalty should be a top priority for all B2B sellers, especially in a challenging economic environment. Yoav Kutner, Forbes, 13 Feb. 2024 In 2010, in an effort to gain more players and increase the size of the jackpots, Powerball and Mega Millions, the two largest multi-state lotteries, agreed to allow retailers to cross-sell both games for the first time. Nathaniel Meyersohn, CNN, 11 Oct. 2023 Imagine a dialogue between the client and the bank’s support agent, where GPT can instantly summarize the conversation and help the live agent do upsell/cross-sell immediately in the chat. Max Bondar, Forbes, 8 Mar. 2023

These examples are programmatically compiled from various online sources to illustrate current usage of the word 'cross-sell.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.

Word History

First Known Use

1971, in the meaning defined above

Time Traveler
The first known use of cross-sell was in 1971

Dictionary Entries Near cross-sell

Cite this Entry

“Cross-sell.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/cross-sell. Accessed 28 Mar. 2024.

Last Updated: - Updated example sentences
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