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You may be familiar with the noun advert, which is used, especially in British sources, as a shortened form of advertisement. That's one way to use advert, but it has also been used as a verb in English since the 15th century. There's a hint about the origin of the verb in the idea of "turning" the mind or attention to something; the word derives via Anglo-French from the Latin verb advertere, which in turn comes from Latin vertere, meaning "to turn." Vertere is the ancestor of a number of words in English, including controversy, divert, invert, revert, and even versatile. In addition, we'd like to turn your attention to one particular vertere descendant: avert, meaning "to avoid." Be careful to avoid mixing this one up with advert.
Synonyms
Examples of advert in a Sentence
Hank Beckman, Chicago Tribune, 14 June 2023
Yet to advert to rules of tonal consistency is to impose an external, puristic point of view on material that is wonderfully motley and personal.
—Jesse Green, New York Times, 27 July 2017
Vitas Carosella, Forbes, 29 Mar. 2024
Jennifer Lawrence, who is a walking advert for Mary-Kate and Ashley Olsen’s rarefied wrong shoes, capacious totes, and swaddling cashmere (perfect for hiding from the paps in).
—Alice Newbold, Vogue, 27 Mar. 2024
Britain's Defense Ministry referred questions about the advert's removal to Kensington Palace; the palace declined to comment.
—Patrick Smith, NBC News, 6 Mar. 2024
The Inter Miami game was widely promoted by its organizer in the city for months, with Messi featured prominently in adverts.
—Simone McCarthy, CNN, 8 Feb. 2024
The average job advert in 2023 asked for just 1 to 2 days of in-office working, according to Flexa’s report.
—Orianna Rosa Royle, Fortune, 30 Dec. 2023
While at the same time, U.S. employers have been shifting their focus from degrees to skills—with job adverts that don't require degrees increasing by 90% in the U.K. in 2023.
—Dina Mattar, Forbes, 26 Feb. 2024
The adverts led to a recruitment website for troops joining in the Sakhalin region, located in Russia’s Far East, according to Reuters.
—Byeleanor Pringle, Fortune, 4 Aug. 2023
Over 100 million Americans watched the advert, and Verizon paid Bey a whopping $30 million to appear in it.
—Goldie Chan, Forbes, 16 Feb. 2024
These examples are programmatically compiled from various online sources to illustrate current usage of the word 'advert.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.
Dictionary Entries Near advert
Cite this Entry
“Advert.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/advert. Accessed 16 Apr. 2024.
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