focus group
noun
: a small group of people whose response to something (such as a new product or a politician's image) is studied to determine the response that can be expected from a larger population
Examples of focus group in a Sentence
Recent Examples on the Web
In focus groups conducted along with the poll, voters voiced strong opinions about the ways in which high housing costs limit their opportunities, Cardona-Arroyo noted.
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David Lauter, Los Angeles Times, 11 May 2024
Not all of his pre-recorded sketches have panned out, but the best of them—like a tongue-in-cheek focus group of real L.A. punk elders—thrive on Mulaney and his writers’ enthusiastic pop-culture geekery.
—Judy Berman, TIME, 10 May 2024
At the end of the 2023 MLB season, Mendoza and his team had completed a study involving four focus groups for the Royals — three in Kansas City and one in Omaha — specifically targeting Hispanic people within the region with a primary focus on baseball.
—Joseph Hernandez, Kansas City Star, 9 May 2024
Her Mind study, which was commissioned by ASICS and surveyed nearly 25,000 people and conducted 26 focus groups around the world.
—Stephanie Emma Pfeffer, Peoplemag, 8 May 2024
The New Georgia Project, a nonpartisan voter mobilization group, has held more focus groups with voters and adjusted its talking points during canvassing operations to address disaffected younger voters and the policy issues that matter to them.
—Maya King, New York Times, 17 Apr. 2024
Some people in focus groups criticized her clothes or compared her to Hillary Clinton in comments that seemed to validate those concerns.
—Noah Bierman, Los Angeles Times, 16 Apr. 2024
When my internal communications agency has fielded surveys and run focus groups with non-desk employees in industries including manufacturing, restaurants, retail, hospitality and healthcare, participants share an awareness of the cascade’s shortcomings.
—Elizabeth Baskin, Forbes, 22 Feb. 2024
The focus groups are made up of people representing the district's teachers, administrators, classified staff and students.
—Danny Shameer, arkansasonline.com, 27 Mar. 2024
David Lauter, Los Angeles Times, 11 May 2024
Not all of his pre-recorded sketches have panned out, but the best of them—like a tongue-in-cheek focus group of real L.A. punk elders—thrive on Mulaney and his writers’ enthusiastic pop-culture geekery.
—Judy Berman, TIME, 10 May 2024
At the end of the 2023 MLB season, Mendoza and his team had completed a study involving four focus groups for the Royals — three in Kansas City and one in Omaha — specifically targeting Hispanic people within the region with a primary focus on baseball.
—Joseph Hernandez, Kansas City Star, 9 May 2024
Her Mind study, which was commissioned by ASICS and surveyed nearly 25,000 people and conducted 26 focus groups around the world.
—Stephanie Emma Pfeffer, Peoplemag, 8 May 2024
The New Georgia Project, a nonpartisan voter mobilization group, has held more focus groups with voters and adjusted its talking points during canvassing operations to address disaffected younger voters and the policy issues that matter to them.
—Maya King, New York Times, 17 Apr. 2024
Some people in focus groups criticized her clothes or compared her to Hillary Clinton in comments that seemed to validate those concerns.
—Noah Bierman, Los Angeles Times, 16 Apr. 2024
When my internal communications agency has fielded surveys and run focus groups with non-desk employees in industries including manufacturing, restaurants, retail, hospitality and healthcare, participants share an awareness of the cascade’s shortcomings.
—Elizabeth Baskin, Forbes, 22 Feb. 2024
The focus groups are made up of people representing the district's teachers, administrators, classified staff and students.
—Danny Shameer, arkansasonline.com, 27 Mar. 2024
These examples are programmatically compiled from various online sources to illustrate current usage of the word 'focus group.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.
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“Focus group.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/focus%20group. Accessed 17 May. 2024.
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