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trend
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1
a prevailing or general movement or inclination<according to the survey, thereʼs a growing trend for companies to run their own day-care centers for the benefit of employees>Synonymscurrent, drift, leaning, run, tendency, tide, windRelated Wordscurve, shift, swing, turn; custom, habit, propensity, tenor, way
2
a practice or interest that is very popular for a short time<still had a coat from the last trend for fake fur, when the material lined everything from boots to coats to bracelets>— see fad
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