prelaunch

adjective

pre·​launch ˌprē-ˈlȯnch How to pronounce prelaunch (audio)
-ˈlänch
variants or pre-launch
1
: in preparation for or preliminary to the launch of a spacecraft, missile, satellite, etc.
a prelaunch inspection
2
: in preparation for or preliminary to the launch of a new product, campaign, etc.
prelaunch testing of the software
In the motion picture industry, prelaunch advertising has been shown to increase stock prices and possibly create unrealistic expectations about a movie's performance …Amit Joshi and Dominique M. Hanssens

Word History

First Known Use

1954, in the meaning defined at sense 1

Time Traveler
The first known use of prelaunch was in 1954

Dictionary Entries Near prelaunch

Cite this Entry

“Prelaunch.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/prelaunch. Accessed 31 Oct. 2024.

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