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merchandising

2 ENTRIES FOUND:
  1. merchandising (noun)
  2. merchandise (verb)

merchandising

noun

Definition of MERCHANDISING

: sales promotion as a comprehensive function including market research, development of new products, coordination of manufacture and marketing, and effective advertising and selling
See merchandising defined for English-language learners »

Variants of MERCHANDISING

merchandising also merchandizing

Examples of MERCHANDISING

  1. She is the company's director of merchandising.
  2. The film made a lot of money thanks to strong merchandising.
  3. Most of the movie's earnings came from merchandising and not ticket sales.

First Known Use of MERCHANDISING

1917

Other Business Terms

amortize, caveat emptor, clearinghouse, divest, due diligence, emolument, green-collar, marque, overhead, perquisite

Rhymes with MERCHANDISING

advertising, agonizing, appetizing, enterprising, unsurprising

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