marketing

noun

mar·​ket·​ing ˈmär-kə-tiŋ 

1

a

: the act or process of selling or purchasing in a market

did most of her marketing in local stores

b

: the process or technique of promoting, selling, and distributing a product or service

New automobiles are the subject of intense marketing.

2

: an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer

The company will increase its budget for marketing.

Examples of marketing in a Sentence

The company will increase its budget for marketing.

She has a job in marketing.

She runs the company's marketing department.

Recent Examples on the Web

April Stammel, marketing and community engagement with South Downtown, discusses the progress at 85 Peachtree with AJC reporter, Zachary Hansen during a tour in May. — Zachary Hansen, AJC.com, 30 July 2026

Influencer marketing is settling into the same two-tier structure, whether brands realize it or not. — Chris Ryan, Forbes.com, 30 July 2026

Just bearing witness to the marketing for all these murder-mysteries is enough to make any discerning viewer desperate for Hollywood to hurry up and start chasing the next trend already. — Ben Travers, IndieWire, 29 July 2026

Per Le Monde, these initiatives were driven by a calculated desire to showcase his power, seize marketing opportunities, and declare tax deductions. — Devorah Lauter For Artnews, Robb Report, 29 July 2026

Word History

First Known Use

1561, in the meaning defined at sense 1a

Phrases Containing marketing

• affiliate marketing
• direct marketing
• marketing ploy
• marketing research
• multilevel marketing
• pre-marketing
• viral marketing

Rhymes for marketing

• telemarketing