marketing

noun

mar·​ket·​ing ˈmär-kə-tiŋ 

1

a

: the act or process of selling or purchasing in a market

did most of her marketing in local stores

b

: the process or technique of promoting, selling, and distributing a product or service

New automobiles are the subject of intense marketing.

2

: an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer

The company will increase its budget for marketing.

Examples of marketing in a Sentence

The company will increase its budget for marketing.

She has a job in marketing.

She runs the company's marketing department.

Recent Examples on the Web

In this world of social media, however, it is commonly known that PR and marketing/advertising agencies work behind the scenes to create positive debate about their clients — before and after key events — and that, in many cases, confidentiality is key. —Daniel Taylor, New York Times, 15 Sep. 2025

The future of marketing lies not just in personalizing experiences, but in predicting and shaping them. —Dr. Bin Tang, Forbes.com, 15 Sep. 2025

Today’s consumers want marketing, sales and service interactions that feel personalized and frictionless. —Malana Vantyler, USA Today, 11 Sep. 2025

Liu was recently asked to audition for an entirely different role as well, one that would lend authority to her voice in a unique way: the voice of Mercedes-Benz in the German automaker’s marketing communications and advertisements. —Brett Berk, Robb Report, 10 Sep. 2025

Word History

First Known Use

1561, in the meaning defined at sense 1a

Phrases Containing marketing

• direct marketing
• marketing ploy
• marketing research
• multilevel marketing
• pre-marketing
• viral marketing

Rhymes for marketing

• telemarketing