marketing

noun

mar·​ket·​ing ˈmär-kə-tiŋ 

1

a

: the act or process of selling or purchasing in a market

did most of her marketing in local stores

b

: the process or technique of promoting, selling, and distributing a product or service

New automobiles are the subject of intense marketing.

2

: an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer

The company will increase its budget for marketing.

Examples of marketing in a Sentence

The company will increase its budget for marketing.

She has a job in marketing.

She runs the company's marketing department.

Recent Examples on the Web

The settlement also calls for Mercedes to comply with reporting requirements and refrain from any further unfair or deceptive marketing or sale of diesel vehicles. —CBS News, 23 Dec. 2025

The name stuck, although the foursome has yet to capitalize with T-Shirts or other marketing attempts. —Walter Villa, Miami Herald, 22 Dec. 2025

This isn’t just influencer marketing run amok — there’s genuine consumer demand driving it. —Sara Braun, Fort Worth Star-Telegram, 22 Dec. 2025

The actor began cultivating his eccentric approach to marketing this time last year, while promoting the Bob Dylan biopic A Complete Unknown. —Shirley Li, The Atlantic, 22 Dec. 2025

Word History

First Known Use

1561, in the meaning defined at sense 1a

Phrases Containing marketing

• direct marketing
• marketing ploy
• marketing research
• multilevel marketing
• pre-marketing
• viral marketing

Rhymes for marketing

• telemarketing