hard sell


hard sell

noun

: an aggressive way of selling something

: something that is difficult to sell : something that others are not willing or likely to accept

Full Definition of HARD SELL

:  aggressive high-pressure salesmanship — compare soft sell

Examples of HARD SELL

  1. Such an expensive project will be a hard sell during these slow economic times.

First Known Use of HARD SELL

1952

Browse

Next Word in the Dictionary: hard–set
Previous Word in the Dictionary: hard seed
All Words Near: hard sell

Seen & Heard

What made you want to look up hard sell? Please tell us where you read or heard it (including the quote, if possible).