Simple Definition of goodwill
: a kind, helpful, or friendly feeling or attitude
business : the amount of value that a company's good reputation adds to its overall value
Full Definition of goodwill
1 a : a kindly feeling of approval and support : benevolent interest or concern b (1) : the favor or advantage that a business has acquired especially through its brands and its good reputation (2) : the value of projected earnings increases of a business especially as part of its purchase price (3) : the excess of the purchase price of a company over its book value which represents the value of goodwill as an intangible asset for accounting purposes
2 a : cheerful consent b : willing effort
Examples of goodwill
She has goodwill toward all her coworkers.
They allowed him to keep the extra money as a gesture of goodwill.
Before 12th Century
First Known Use of goodwill
before 12th century
Rhymes with goodwill
anthill, at will, backfill, ball mill, bluegill, Brazil, breast drill, cranesbill, crossbill, de Mille, dentil, de-skill, distill, doorsill, downhill, duckbill, dullsville, dunghill, fire drill, foothill, freewill, free will, gin mill, gristmill, handbill, hawksbill, hornbill, Huntsville, ill will, instill, Knoxville, lambkill, landfill, limekiln, manille, McGill, Melville, mixed grill, molehill, mudsill, Nashville, no-till, pep pill, per mill, playbill, pot still, pug mill, quadrille, red squill, refill, roadkill, sawmill, Schuylkill, self-will, Seville, sheathbill, shoebill, show bill, sidehill, sigil, spadille, spoonbill, stabile, standstill, stock-still, storksbill, T-bill, treadmill, true bill, twin bill, twist drill, until, uphill, vaudeville, waxbill, waybill, windchill, windmill, Zangwill
GOODWILL Defined for Kids
Definition of goodwill
: kind feelings or attitude
Seen and Heard
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