down-market
adjective
down-mar·ket
ˈdau̇n-ˌmär-kət 
: relating or appealing to lower-income consumers
a down-market tabloid
Examples of down-market in a Sentence
Recent Examples on the Web
But now the iPhone 13 mini is nowhere to be seen in Apple's online store, even though the larger iPhone 13 still exists as a down-market alternative to the new flagships.
—
Samuel Axon, Ars Technica, 12 Sep. 2023
Chill factor: Despite some recent successes, video game movies still haven’t quite shaken off their down-market reputation.
—Rebecca Rubin, Variety, 3 Jan. 2024
Its claim to fame was a dubious breakthrough, sort of the down-market flip side to the Pentagon Papers.
—Peter Marks, Washington Post, 6 Sep. 2023
The most recent comes as rival down-market retailer Temu filed an antitrust action in the U.S. District Court of Massachusetts.
—James Powel, USA TODAY, 19 July 2023
Luxury car brand Audi, a long-term Berlinale backer, dropped out after 2020, replaced this year by the more down-market transporter Uber.
—Scott Roxborough, The Hollywood Reporter, 11 July 2023
On paper, the XT6’s formula adds up to luxury-SUV richness, but its cabin is plagued by down-market materials that are out of step with its upscale intent.
—Drew Dorian, Car and Driver, 25 May 2023
Even the team’s sponsors are relatively down-market; whereas the official watch of Ferrari is Richard Mille (starting price: $60,000), Williams has a deal with Bremont, whose timepieces retail for significantly less.
—Michael M. Grynbaum, New York Times, 13 May 2023
Fit, finish, and materials are all fairly decent, but a few down-market plastic pieces lurk inside the cabin.
—Drew Dorian, Car and Driver, 15 Apr. 2023
Samuel Axon, Ars Technica, 12 Sep. 2023
Chill factor: Despite some recent successes, video game movies still haven’t quite shaken off their down-market reputation.
—Rebecca Rubin, Variety, 3 Jan. 2024
Its claim to fame was a dubious breakthrough, sort of the down-market flip side to the Pentagon Papers.
—Peter Marks, Washington Post, 6 Sep. 2023
The most recent comes as rival down-market retailer Temu filed an antitrust action in the U.S. District Court of Massachusetts.
—James Powel, USA TODAY, 19 July 2023
Luxury car brand Audi, a long-term Berlinale backer, dropped out after 2020, replaced this year by the more down-market transporter Uber.
—Scott Roxborough, The Hollywood Reporter, 11 July 2023
On paper, the XT6’s formula adds up to luxury-SUV richness, but its cabin is plagued by down-market materials that are out of step with its upscale intent.
—Drew Dorian, Car and Driver, 25 May 2023
Even the team’s sponsors are relatively down-market; whereas the official watch of Ferrari is Richard Mille (starting price: $60,000), Williams has a deal with Bremont, whose timepieces retail for significantly less.
—Michael M. Grynbaum, New York Times, 13 May 2023
Fit, finish, and materials are all fairly decent, but a few down-market plastic pieces lurk inside the cabin.
—Drew Dorian, Car and Driver, 15 Apr. 2023
These examples are programmatically compiled from various online sources to illustrate current usage of the word 'down-market.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.
Dictionary Entries Near down-market
Cite this Entry
“Down-market.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/down-market. Accessed 24 Apr. 2024.
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